When you think of roofing, you probably picture shingles, ladders, and hardworking crews under the sun. That’s a powerful image, but it only tells half the story. What you don’t see is the immense complexity behind every single job – the measurements, the proposals, the purchase orders, the scheduling, the constant communication, and the pressure to build and maintain trust with homeowners.
Roofing is one of the most essential trades in North America. Over 99,000 companies and a quarter-million contractors are literally keeping families safe under their roofs. And yet, for too long, the technology available to them has been fragmented, disconnected, and a source of frustration, not a solution. Most roofers have to juggle at least five disconnected apps for their CRM, proposals, photo management, timekeeping and payments. This bloated tech stack drives up software costs, creates silos, and slows teams down.
At Zuper, we’ve always been driven by one core belief: field service deserves better. That belief is why we built Zuper for Roofing – an AI-native, all-in-one operating system designed specifically to meet the needs of roofers today and prepare them for the opportunities of tomorrow. It’s also the first step in our verticalization strategy – building purpose-built AI operating systems for every trade, starting with roofing.
Why Roofing, Why Now
The stakes in roofing are always high — for the property owner trusting the job, for the crew doing the work, and for the business that must deliver. Behind every project is a maze of moving parts: inspections that need to be scheduled, measurements to be captured, proposals to be delivered on time, crews to be dispatched, materials to be tracked, and payments to be collected. Yet most roofing companies are still trying to manage all of this with a patchwork of disconnected apps. CRM here, estimates there, photos and communication somewhere else — none of it built to work together. The result isn’t just inefficiency; it’s added cost, frustrated teams, and a disjointed customer experience.
We saw a clear opportunity to change that. By focusing on roofing, we are serving a trade that is both massive and fragmented by technology, and one that is ready for innovation. The challenges roofers face – from cash flow gaps to margin erosion and labor shortages – are exactly the kind of problems that AI and intelligent automation are uniquely equipped to solve.
Our work with leading companies like Maven Roofing and Roof Doctors has made one thing clear: roofers are ready for something different. The message has been consistent across the board – Zuper’s unified, AI-powered operating system cuts through the noise of fragmented tools and delivers real results. From faster close rates to reduced ramp-up time to simpler communication with homeowners, the impact has been tangible.
The Power of Zuper for Roofing
Zuper for Roofing unifies every stage of the job lifecycle—from lead intake and inspections to proposals, scheduling, production, and payments—into one connected system. It replaces the bloated tech stack that most roofing businesses juggle today, giving them one platform to run everything.
That comprehensiveness is what sets Zuper apart. Every role, from the office manager and sales rep to the production manager and crew in the field, works in the same system with shared visibility, connected workflows, and fewer moving parts. The result is speed, clarity, and the flexibility to grow with confidence.
At the heart of this transformation are Zuper’s AI capabilities, built to remove friction at every step:
- 24/7 availability — Zuper AI Responder confirms appointments, shares job status, and handles routine customer requests automatically, ensuring responsiveness even after hours.
- Hands-free inspections — Zuper AI Voice Notes and Walkthrough convert roof photos and spoken notes into structured inspection records, eliminating manual data entry and speeding up documentation.
- Instant expense capture — Zuper AI Expense Scanner logs receipts and invoices with a quick photo, keeping job costs accurate and up to date in real time.
- One-click job recaps — Zuper AI Job Summary saves hours of back-office review with automatic summaries of every note, photo, and update, giving teams the full job story in seconds.
- Smarter call follow-ups — Zuper AI Call Summary turns customer conversations into concise action lists, eliminating missed steps, speeding response times, and keeping projects moving smoothly.
This is technology working for the teams, not the other way around. It gives teams back the most precious resource they have: time to focus on serving their customers.
Expanding Through Verticalization
Every trade has its own rhythm. A roofer’s day might look different from that of an HVAC technician, plumber, or electrician—but there are also common threads that tie service businesses together. For years, we built Zuper to serve field service broadly, and that gave us the chance to learn what works best across industries. Now, with verticalization, we’re taking those proven best practices and tailoring them to the distinct workflows, roles, and realities of each trade.
With Zuper for Roofing, we’re beginning a deliberate verticalization strategy: building AI-native solutions that reflect the unique workflows, roles, and realities of each trade. Roofing is our first step because of its scale and urgency, but our vision is much broader. By going deep into individual trades, we’re not only solving their specific challenges, we’re also making it faster and easier for businesses to implement Zuper and start seeing value right away.
Proof in Action: Roofers are Already Winning with Zuper
This vision is already coming to life.
Maven Roofing, a veteran-owned company serving families and military communities, turned to Zuper when rigid systems and manual workarounds were slowing their growth. With Zuper, they’ve cut inefficiencies, integrated HubSpot and QuickBooks into their workflows, and enabled on-site payments through Zuper Pay. The results speak for themselves: Maven has reduced technology costs by $250 per employee per month, saved eight hours per person per week, lifted same-day close rates by 20%, and shortened new-hire ramp-up by 40%. For a company dedicated to creating opportunities for veterans, those gains translate directly into impact.
Roof Doctors, one of California’s most trusted roofing companies since 1987, faced challenges as they expanded into insurance-related services. Disconnected tools and manual processes made scheduling, estimates, and follow-ups cumbersome. With Zuper, call times have been cut in half, onboarding new staff takes minutes instead of weeks, and photo sharing is instant and effortless. Today, nearly every workflow at Roof Doctors runs through Zuper, enabling them to serve customers with speed, transparency, and consistency.
The key? Consolidating their tech stack into one platform.
Strengthening the Ecosystem
We know that roofing doesn’t happen in a vacuum. It’s a complex ecosystem of contractors, suppliers, technology partners, and customers. That’s why we’re launching Zuper for Roofing alongside partnerships with key industry leaders like Hover and RepCard.
- With Hover, roofers can move seamlessly from inspection to proposal with accurate measurements built directly into their workflow.
- With RepCard, roofers can sync leads instantly, automate follow-ups, and strengthen customer relationships from the very first interaction.
Elevating Industry Leadership
Some of the best ideas we’ve built at Zuper have come directly from conversations with roofers in the field. The people on the frontlines see challenges and opportunities long before the software world does, and their perspective is invaluable.
That’s why we’re establishing the Zuper Roofing Industry Advisory Council, a group of senior customers, partners, and industry leaders who will help guide the future of roofing technology. Chaired by JT Ulyatt, the CEO of Maven, whose work has made him a trusted leader in the industry, this council is designed to be more than just an advisory body. It’s a space for collaboration that keeps Zuper closely connected to the real-world needs of contractors while moving the entire industry forward.
Looking Ahead
Zuper for Roofing is a milestone in our larger vision: to SimplifAI field service across every trade. Roofing is the first chapter in a broader story where tradespeople are no longer weighed down by fragmented tools but are instead equipped with technology designed for how they actually work. It’s also a proof point that demonstrates how AI can transform workflows and how consolidating bloated tech stacks into one intelligent system unlocks efficiency. By replacing multiple point solutions with one platform, roofers cut costs, streamline operations, and scale with confidence. And this same playbook will carry forward as we expand across other trades.
When I visit a job site, I see more than just shingles and nails. I see a business balancing growth and margins, a crew working hard to earn trust, and a homeowner placing their confidence in a professional. Technology should make all of that simpler, faster, and stronger.
That is what we have built with Zuper for Roofing.
