Coach every rep onevery in-person visit

Sales Coach records the visit and scores it against your playbook, then hands back coaching in minutes. All inside the Zuper app your reps already carry.

Sales Coach, the Zuper Sense AI agentSales CoachTraining officerPlaybook score80 / 100Visit recorded42:18

The blind spot

Your biggest revenue lever is the room nobody watches

You only see the deals that close

The visits that fall apart happen with no manager in the room. There is no recording and no transcript, so nobody knows what went wrong.

Ride-alongs do not scale

A manager can shadow a handful of visits a week. The objections and missed value pitches in every other conversation stay invisible.

Coaching runs on memory

Reps recap their own visits, so feedback is generic and late. Nobody can point to the moment a deal was lost.

How it works

From recorded visit to coaching card

The rep taps once to start and once to stop. Everything after that is automatic.

  1. 01

    Record the visit

    One tap in Zuper mobile, after the rep confirms customer consent. It works fully offline on rooftops and in basements, and audio syncs the moment signal returns.

  2. 02

    Score against your playbook

    Every step in your playbook is marked detected or not, with the timestamp where it happened.

  3. 03

    Coach in minutes instead of weeks

    The rep gets what went well and what to improve, with one focus area for the next visit. Managers see the team ranked and who's improving.

  • Consent-first, always
  • Works fully offline
  • Auto-linked to the job
  • Auto-pause on incoming calls
9:41
Summit RoofingInspection visit ยท #JOB-4417
Confirm homeowner consent

Please confirm you have told the homeowner this conversation will be recorded for quality and training.

Play disclosure Confirmed, start recording
Recording

00:00

Audio saves locally. It syncs when signal returns.

Pause Stop & Save
Scoring against your playbook
  • Transcribed 42:18 of audio
  • Matched 10 playbook steps
  • Measured 6 conversation metrics

Coaching card

8of 10 steps
detected
  • Professional introduction
  • Walked through findings
  • Anchor value before pricing
Focus next visitSpend 30 to 60 seconds on value before any price is mentioned.

The coaching card

Every conversation, scored against what good looks like

Each playbook step is marked detected or not, with the exact timestamp, then the coaching is written the way a manager would say it. There are no vague sentiment scores.

Playbook scorecard
8of 10 steps detected
  • Professional introduction00:12
  • Walk homeowner through findings04:38
  • Discuss insurance situation11:05
  • Anchor value before pricingmissed
  • Handle at least one objectionpartial
  • Commit to a clear next step39:52
Dan R. #JOB-4417 42:18
AI coaching narrative
What went well

You opened with a strong introduction and acknowledged the homeowner's concern about the leak at 02:14. Your repair-versus-replace explanation at 08:41 was clear and well-paced.

What to improve

You moved to pricing at 21:07 without anchoring value first. When cost came up at 24:33, the objection was not fully addressed before moving on.

Focus next visit

Spend 30 to 60 seconds on value, covering the warranty and the materials, before any price is mentioned. Practice the transition: "Before we get to numbers, let me show you what sets us apart."

Scored on every conversation

  • Talk ratio40 to 60% rep
  • Longest monologueUnder 2:30
  • Talk speed140 to 160 wpm
  • Reply latency1 to 5 seconds
  • Question rate18+ per hour
  • Filler wordsFewer is better
Drake, Bergens of Bergens Roofing
It's almost like you're waiting to get your grade back from your AI coach.
Drake, BergensBergens Roofing

Built for the whole team

One platform for every seat in the org.

Sales reps

Get better after every visit, without a manager in the truck

  • A clear coaching card minutes after each visit
  • Timestamped moments you can re-listen to
  • One focus area instead of a wall of criticism

Knows exactly what to fix before the next door

Sales managers

Review visits in minutes without leaving the office

  • Every rep ranked by playbook adherence over time
  • Low-scoring visits flagged for review automatically
  • Averaged metrics reveal each rep's patterns

Coaches the right rep, on the right visit, with evidence

Owners & operators

Your top closer's playbook, distributed across the floor

  • Visibility into every visit, closed or not
  • One playbook enforced consistently by every rep
  • Faster ramp for new hires from scored examples in the field

Sees what moves close rate, with the receipts

Not another tool

Coaching where the work already happens

Sales Coach lives inside Zuper, next to the jobs and proposals it is coaching on. There is no second app for your team to remember to open.

Coach view
Every recording in one place

Each field recording with its score, transcript, and coaching tips, with playback from any timestamped moment.

Job detail
The full history of the deal

The inspection visit and the proposal follow-up sit on one job, so you see how it was actually worked.

Manager email
A daily read on the whole team

Managers get a daily email summary of team performance, and a coaching email lands after every scored visit.

Questions, answered

What teams ask before they roll it out

Yes. Recording never begins until the rep confirms they have told the customer the conversation will be recorded. There is also a built-in audio disclosure the rep can play out loud before starting.

Recording works fully offline. Audio is stored on the device and uploads automatically once the phone reconnects. The rep sees a clear "saved locally, coaching available when back online" status.

Your playbook is a list of steps you expect on every visit. Sales Coach reads the transcript and marks each one detected or not detected, with the timestamp where it happened. The score is how many were detected out of the total, shown out of 100, so you can always trace it back to a moment in the recording. If a rep goes off-script but still closes, the score is shown as-is and the visit is flagged for the manager to apply human judgment.

No. If your team already follows a playbook, share it and the Zuper team configures it for you during onboarding. Sales Coach also ships with a default playbook for in-person inspections.

Sales Coach, the Zuper Sense AI agentSales CoachTraining officer

Meet the agent

Turn every visit into your next best visit

Sales Coach sits in on the conversations nobody else hears and hands back coaching while the visit is still fresh. Book 30 minutes and see it on an actual sales conversation.