Raise the Roof : The AI Search Revolution with Evan Bailyn – Episode 12
In this episode of Raise the Roof, we sit down with Evan Bailyn, CEO and Founder of First Page Sage, to break down the massive shift happening in search right now. Over 40% of home services leads are now reportedly coming through AI platforms like ChatGPT instead of traditional search engines like Google. That means the way roofing companies market themselves online is changing fast. Evan explains the rise of GEO (Generative Engine Optimization), what AI systems actually look for when recommending contractors, and the practical steps roofing companies can take today to stay visible in the next era of search.
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